BLACK FRIDAY STARTS NOW! Enjoy 20% off your entire order.  |  Offer Details

OFFER TERMS: Offer available in-store and online. Promotions automatically applied at checkout. All eligible orders will receive a 20% off discount. Orders over $50 will receive free shipping. Orders over $125 will receive a deluxe sample bag while supplies last. Offer valid Friday, November 20, 2020, through Monday, November 30, 2020, at 11:59 PM EST. Not combinable with any other offers. All sales final. Not valid on previous purchases. Not valid on Kypris or Josh Rosebrook products. Additional exclusions may apply.


Soft Focus Foundation


Product Description

Super natural, flawless finish. Let go of Convention with all-natural, healthy, cruelty-free Soft Focus Foundation.

Vapour is committed to supporting natural, non-toxic options that support personal and planetary health.

Flawless skin with subtle luminosity and a sensuous satin finish. This makeup artist favorite offers easy to blend, buildable medium to full coverage. Infused with Fine Art Color and skin-nourishing botanicals. Best for normal, sensitive or combination skin types. Soft Focus Foundation is formulated without Silicone, Dimethicone, Polyacrylamide or Ethanolamine.

Shop the Soft Focus Foundation in 19 Shades:

  • 090S: Lightest, Neutral undertones
  • 100S: Lightest, Pink undertones
  • 110S: Very Light, Pink undertones
  • 112S: Very Light, Yellow undertones*
  • 115S: Light, Neutral undertones
  • 117S: Light, Yellow undertones*
  • 120S: Light Medium, Pink undertones
  • 123S: Light Medium, Yellow undertones
  • 125S: Medium, Neutral Yellow undertones
  • 130S: Medium, Yellow undertones
  • 133S: Medium Tan, Neutral undertones
  • 135S: Medium Tan, Yellow undertones
  • 140S: Tan, Red undertones
  • 145S: Tan, Yellow undertones
  • 150S: Medium Deep, Red undertones
  • 155S: Medium Deep, Yellow undertones
  • 160S: Deep, Red undertones
  • 165S: Deep, Yellow undertones
  • 170S: Deepest, Neutral undertones

Ideal For: Normal, sensitive, or combination skin types.


  • Soothes, calms, + protects with Frankincense, Tulsi + Lotus extracts
  • Nourishing Myrrh oil
  • Scented with pure essential oils

Size: 1 oz

For external use only. If adverse reaction occurs, discontinue use and consult your physician.

*Note: Shade 117S works well to color balance pink/redness.

How to Use

For best results prep skin with your favorite Vapour Primer and spot conceal with Illusionist Concealer.

Shake Soft Focus Foundation well before use. Dot onto skin with fingertips. Buff in a circular motion with Vapour Foundation Brush moving from center of face outward. Build coverage as desired. Allow a moment for product to absorb into skin before applying additional products. Set complexion with Perfecting Powder using the Vapour Powder Brush

Pro Tip:

To make your foundation last all day long, roll a very small amount of Loose Perfecting Powder across the skin between primer and foundation. Then, roll another light layer of powder to lock your look in place.


Camellia Oleifera (Camellia) Seed Oil*, Helianthus Annuus (Sunflower) Seed Oil*, Silica‡, Ricinus Communis (Castor) Seed Oil†, Cera Alba (Beeswax/Cire d’Abeille)*, Isocetyl Stearoyl Stearate†, Tocopherol (Vitamin E)†, Commiphora Myrrha (Myrrh) Oil†, Citrus Bergamia Risso (Bergamot) Oil (Bergaptene-Free)†, Wildcrafted Boswellia Carteri (Frankincense) Gum†, Ocimum Sanctum (Tulsi/Holy Basil) Leaf Extract*, Nelumbo Nucifera (Lotus) Leaf Extract*, Propanediol†, Pentylene Glycol†, Phenethyl Alcohol†, Polyglyceryl-2-Caprate†, Glyceryl Caprylate†; May Contain +/-: Mica‡; CI 77891/Titanium Dioxide; CI 77491, CI 77492, CI 77499/Iron Oxides

Ingredients key: *Organic, †Plant derived, ‡Mineral derived


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